Employer branding program

Make it your banner. Be proud of it. If some people already appreciated it, the others will too. The other Beer-related company on the list is the international giant. Recently, Heineken launched the Go Places campaign.

It is all about acquiring new talents duh! First, see their manifesto. And now tell me, can you work for Heineken? Of course, you can. And how do you know that? The man in the suit told you. You must show them your way. I already feel the excitement. Bring your company manifest to life! Put them together and tell people who you are and what it means to the others. Find a few catchphrases and put them to a good use while promoting your next event.

Maybe even make a video, where a face of the company tells The story. Check if every detail of the event is aligned with the manifesto. If not — redesign. It will bring you to a whole new level of being the embodiment of the values you cherish. Netflix is one of the Glassdoor best-rated employers.

Back in , they announce a ground-breaking parental leave policy. It allows the new parents to take as many days off as needed during the first year after the child is born. Netflix navigates towards the open-minded, friendly organizational culture, that is employee-centered.

Instead of building a traditional organization with chiefs who give orders they listened to a great dreamer — Antoine de Saint Exupery:. Dedicate a part of employer branding budget only to integrate the whole team. Make an epic party according to their needs and make sure that the C-levels and execs will be there to listen to others.

Announce which employee-generated changes will be implemented and when. Use company parties to reach your audience. These are only a few of the great of employer branding examples that you can use while organizing your event. Who do you look up to while planning employer branding actions? Let us know in the comment section! It is as simple as drawing a star! Just leave us your e-mail and then you are all set up. Tips, news, most popular blog posts, webinars - all for you! Solutions Arrow right.

Solutions Corporate communication Marketing and sales HR and recruitment. Blog Case studies Press releases. Try It Now. Request demo. Use cases. Press releases. About us. Top 10 Employer Branding examples and how to use them in your strategy - Eventory Blog. Top 10 Employer Branding examples and how to use them in your strategy. The importance of employer branding In the era of ad insensitivity and universal access to the information, employers struggle to acquire new talents.

Employer branding: examples of the activities Employer branding managers have numerous tools to use in order to run employer branding campaigns. LinkedIn experts say that the candidates trust employees 3x more than the employer to provide information on working at the company. For more practical advice check how to use different types of user-generated content to enhance storytelling of employer branding event.

Make sure that they reflect the spirit of the company. Perks and benefits — healthcare benefits, sports club membership, company breakfasts — go wild on them. Company culture is the result of the actions of the whole team. And it is the management who sets a tone for it. Company events — aaaah, the legen… wait for it… dary. There are two kinds of employer branding events: internal and external.

Internal events are the great tool to bond the team and show people, that you care. We wrote about them in our e-book: 10 event essentials to boost your internal employer branding. The external ones are the perfect medium to show off a little bit and spread the company image among potential employees. Awards give people motivation for their further development. Use them wisely and you will see how much it will pay off.

So, who is slaying at Employer branding? Examples of best campaigns and a few ideas on how to borrow them 1 Google — the rockstar of employer branding Google employer branding is one of the best in the world. In partnership with CareDotCom, Starbucks now offers partners immediate access to flexible family care services with the Care Work program. When The Trade Desk launched its new values, they hired illustrators from locations where they have offices and created visual representations of their new pillars that are authentic to their culture.

They embedded these values on swag to keep them top of mind for employees. You may be wondering how companies with remote workforces keep their employer brand narrative consistent.

Instacart, being a grocery delivery company, is big on food-related puns and is also known for its thoughtful, kind, and empathetic employees. This campaign lives across social channels, job boards, our careers site, and internal screens. It has proven to be a great way to recognize employees humanize the brand, lean into their unique culture. As a result, Instacart recruiters reference this on calls daily, and it has been incorporated into recruiter onboarding and training as well.

We hope these examples inspire you to get started on your own authentic employer branding program this year! To learn more about how Blueboard can help and get in touch with our team, simply reach out to request a demo. Connect with our team for a personalized demo of our recognition and rewards platform and see our hand-curated experience menus. Blueboard is the first enterprise rewards and recognition platform powered by hand-curated experiences.

From helping people connect with family and friends, to escaping the everyday, Blueboard employee rewards are the best way to inspire and care for your top people.

Experiences Platform Products. Share this article:. Looking for the best way to reward, recognize and incentivize your top people? The course is one of the best learning experiences I have had in my career. The content is relevant, up to date and interesting, with really good case studies. I would definitely recommend this course to anyone thinking of doing it.

Not only did this experience teach me the proper techniques of planning and leading Employer Branding projects as promised, but it also taught me how to learn independently and part of a team and how to engage both the C-suite and employees to get the best results.

The course is an amazing experience that will bring, to any dedicated participant, a true knowledge of employer branding and the best way to implement it, overcome the hardships of the process and really become a leader in the field.

This course is so much more than a fantastic learning opportunity. You will be part of an amazing learning journey with structured content, interesting case studies, and practical assignments.